Annie Lambla: Intimate connections. Embedded design anthropology in medical device innovation

Datum
27. März 2025 

Online Lec­ture orga­nized by The Apply Club Health

Annie Lam­bla (Lead User Expe­ri­ence Researcher, Colo­plast): „Inti­mate con­nec­tions: embed­ded design anthro­pol­o­gy in med­ical device innovation”

March 27, 2025, 3 pm CET
Online via Zoom
Tick­ets here: https://www.tickettailor.com/events/aan/1618400

Talk Descrip­tion:
I will talk about the expe­ri­ence of work­ing with anthro­po­log­i­cal approach­es in a prod­uct-dri­ven med­ical device com­pa­ny that is a glob­al leader in solu­tions to help peo­ple liv­ing with chron­ic, inti­mate health­care needs. Offer­ing a peek inside an in-house user research team embed­ded in both R&D and com­mer­cial strat­e­gy process­es, I will share both what val­ue an anthropologist’s mind­set can bring to the cor­po­rate set­ting, as well as talk about day-to-day real­i­ties along the way.Speaker:
I am a lead expe­ri­ence researcher, design anthro­pol­o­gist, and facil­i­ta­tor with a focus in health­care and med­ical prod­uct inno­va­tion. Orig­i­nal­ly from the US, I stud­ied anthro­pol­o­gy, muse­um stud­ies, and busi­ness, and have worked in Cana­da, Italy and Den­mark. I bring the train­ing and expe­ri­ence of anthro­pol­o­gy and design to nav­i­gate the kind of inti­mate data we hide from AI, unearthing the rel­e­vant keys to nur­ture qual­i­ty care and mean­ing­ful craft. When not at work, I am devel­op­ing my own craft as an ama­teur weaver, nat­ur­al dyer, fer­menter, for­ager, and mother.

The Apply Club Health Team is very much look­ing for­ward to the ses­sion with Annie; as always here will be time for ques­tions and a dis­cus­sion after her presentation.
We hope to see you there!

Hein­rich Schwarz, Mar­gret Jaeger, Gaia Cam­pan­el­li, Mirko Pasquini

#healthare_industry, #applied_anthropology, #medical_device_innovation, #user_research, #health_ux, #product_design, #intimate_healthcare_needs, #chronic_disease, #meaningful_care